What this outcome means for you
This outcome requires advisers to understand if products and services are suitable for their clients in the long term. To help meet this outcome, you should stay informed about how providers design and update their products to meet the changing needs of their target market.
This means you need to evidence that your product recommendations are in line with client needs, and that any advice you provide continues to support the ongoing needs of your clients.
What you need to do
- Assess the target market information for products you recommend: this will give you an overview of who products are designed for to ensure they suit your clients' needs
- Consider your client’s life stage and their needs: assess how their life stage and needs may align to the product’s target market
- Regularly review products against clients' needs: consider the needs of your clients against the performance and target markets of products over time - and adjust your recommendations if necessary.
Understand how your service is meeting client needs
This guide can help you assess if the products you’re recommending and the service you’re providing are aligned with your clients' needs.
Evidence that your Royal London pension recommendations meet your clients' needs
These resources explain our pension products and who they're intended for. They can help you make informed recommendations that support the changing needs of your clients in the long term.
Evidence that your Royal London protection recommendations meet your clients' needs
These resources provide information on our protection products and who they're intended for. They can help you support your clients' long term needs and demonstrate the suitability of your recommendations.
How we review and manage investments
Learn more about our ongoing investment management and governance. Including how we work towards achieving good outcomes for your clients by regularly reviewing and monitoring their investments.